From a very young age we learn that selling is bad. Anyone who is constantly pushing their goods or services and doesn’t take no for an answer shouldn’t be trusted. We’re taught that any sort of marketing might be unethical. We’re taught to be bashful when it comes to promotion. We don’t want to bug [...]
This Post is About the Human Condition
I had been thinking a lot last month about the silly cliches we use to tell people about the shows we produce, largely inspired by a post by Howard Sherman. There are some gems on there. Oh, and there’s a follow up post with even more good ones. Then I stumbled across an article on [...]
Stop Making Excuses for Non Profits
Non Profit is not a business model. It’s a tax distinction. It means the organization fits within a set of guidelines created by the IRS to allow them to accept tax-deductable donations and not have to pay taxes on income related to their mission. THAT’S ALL IT MEANS. Nowhere does it say that we can [...]
Making Your Website “Grandma Proof”
Nothing against grandmas or their computer skills, and yes their are many grandmas who are quite computer savvy. That said… A big way I hear people reference usability (or lack thereof) of websites is “even my grandma can/can’t use it.” Now that flashy, sparkly, sardine-can-style-packed-information is no longer the norm for websites (but still present [...]
5 Things Movie Theaters Must Do To Survive
I don’t usually go to see new movies in theaters. The past week I’ve gone 3 times, reminding me that I have strong opinions about why I think they [usually] suck. Movie theaters used to be the only method of distribution for films. They adapted when TV came out with color, then widescreen, then big [...]
